Case Studies
Beverages & QSR
Beverages & QSR
Transforming an Indian Lassi & Ice-Cream Brand into a Scalable, Multi-Store Digital Business
Business Overview
A popular Lassi & Ice-Cream brand with a strong local following wanted to expand into multiple outlets and franchise locations. Despite great product quality, the business struggled with digital presence, operational control, and customer engagement across stores.
Challenges Identified
- Company-Owned Stores:
– No digital storefront or online ordering
– Manual billing created peak-hour delays
– No real-time stock visibility for ingredients
– Difficulty managing seasonal menu changes
– Limited store-wise reporting
- Franchise Stores:
– No unified POS or centralized control
– No data privacy between franchisees
– No standard menu, pricing, or promotions
– Manual royalty/commission calculations
- Marketing & Growth:
– No structured customer database
– Limited retention strategy
– No email/social media campaigns
– Weak brand visibility
Clozion’s Complete Digital Transformation
- High-Conversion Website for Online Orders
– Colorful, modern design reflecting beverage/ice-cream branding
– Menu with variants, toppings, add-ons
– Online ordering for home delivery or store pickup
– SEO optimization for search visibility
- Multi-Store Enabled POS System
– Fast billing with KOT support
– Ingredient deduction via recipe mapping
– Real-time stock sync between stores
– Multiple payment modes
- Franchise Management with Data Privacy:
– Separate dashboards for each franchise
– Centralized menu/pricing control
– Royalty auto-calculation
– Franchise-wise performance tracking
- Backoffice Automation & Reporting
– Store-wise daily/hourly sales reports
– Wastage & low stock alerts
– Recipe costing & profitability
– Comparative performance between stores
- Customer Engagement & Retention
– Automated email campaigns
– SMS/WhatsApp customer notifications
– Loyalty points & reward system
– Online review & rating booster workflows
- Marketing & SEO Growth
– Local SEO targeting beverages & ice-cream searches
– Google Business Profile optimization
– Store-wise landing pages
– Social media promotional campaigns
Performance & Trust
- Impact Delivered
– 60% faster billing operations
– Page 1 ranking for beverage-related local searches
– Smooth franchise expansion with full data privacy
– 35% increase in customer retention
– Better inventory control & reduced wastage
- Why Beverages & QSR Brands Trust Clozion
– Expertise in QSR, beverages & retail digitalization
– Strong POS, franchise automation & loyalty systems
– Ability to scale small brands into regional chains
– Full tech + marketing transformation support
- Technology Stack
POS System | React/Next.js | WooCommerce/Shopify (optional)
Custom Admin Dashboard | Email Automation | WhatsApp API
Real-Time Analytics | Cloud Hosting | Role-Based Security
Who We Work with
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Delivering secure, high-performance enterprise solutions that streamline operations, enhance productivity, and support large-scale digital transformation.
Collaborating with agencies to provide end-to-end development, design, and marketing services, ensuring seamless execution and client success.
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